Verizon Straight Talk x NASCAR

Client: Straight Talk/NASCAR

Agency: Deutsch LA

For Verizon “Straight Talk” and NASCAR, we worked with Deutsch LA agency to create two bold mixed reality pieces we shot in Miami and Talladega. In Talladega, we turned a downtown intersection into a NASCAR finish line, complete with roaring cars. In Miami, massive sand sculptures of a NASCAR helmet and trophy blew away to reveal larger-than-life items beneath. These dynamic, visually striking pieces brought the energy of NASCAR to life, blending imaginative concepts with precision for maximum social media impact.